Every Business has the cash flow problems. No matter how successful your internet marketing agency is, it might face cash flow problems every once in a while. The tips given below can prove to be extremely helpful for the successful management of all the cash.
1. The collection of liquid cash is not just important, it is a pre-requisite. Most of the businesses you are going to deal with would demand cash.
2. An internet marketing agency should never shy away from asking for advance. If the project is smaller, demand 100 percent cash payment in advance.
3. Do not trust anyone without verifying. If a client cannot make an advance payment, he or she should be ready for escrow.
4. An internet marketing agency must keep a threshold in the bank. It is always desirable to keep an amount over and above the threshold.
5. It is okay to have a little credit on your part. However, do not let it exceed. The banks never care if the internet marketing agency has a good repute. If they have credit, the bank would behave in a rather evil manner.
6. For a continuous cash flow, keep different billing dates for different clients.
7. Do not sacrifice on the employees’ salaries ever. These are the people, who are the assets of the company. Make sure that they remain happy.
8. Be very courteous. If a client is not paying, remain firm, but polite.
Keep the above-mentioned points in the mind and be careful about the finer details of the contract with clients.